A good CRM system is like a battery-operated drill; You don’t have to use it…but to maximize efficiency, you probably should.
Does this sound familiar? “I don’t have time to learn a CRM system, I’m too busy.” That’s awesome, but what happens when you aren’t busy, at least not “making money” busy. It’s amazing, but in 2017, many contractors are still too “busy” with their business to implement a Customer Relationship Management tool (CRM) in their […]
Contractors: Is Your “Pen & Paper” Sales Process Killing Your Close Rates?
Manual Estimates & Contracts Drawn Up By Hand Are Inefficient, Time Consuming & Prone To Error. Fact: If you’re a contractor who still draws up estimates and contracts by hand, you’re hurting your business. Sales-wise. Efficiency-wise. Productivity-wise. Everything-wise. Why? Manually drawn-up contracts and estimates are inefficient, time-consuming, and prone to error. All of which can […]
The ONE Metric Your Business Can’t Live Without in 2019 and Beyond!
I know, I know… you’ve likely heard all the stats regarding the importance of online reviews to your business. Here’s a couple… 84% of people trust online reviews as much as a personal recommendation 73% of consumers think that reviews older than 3 months are no longer relevant Here’s the thing… You’re probably already measuring […]
The 5 Incremental Sales to an Optimized Lead Conversion Process!
The Heart of Your Business: The 5 Incremental Sales to an Optimized Lead Conversion Process! Remember the good old days? Most home improvement company’s marketing and sales process looked like this… Your company put an ad in the yellow pages Consumers “let their fingers do the walking” and called your company Your company sent out […]
4 Reasons Why You Can’t Afford to Slack on Customer Feedback
Remodeler Insight Blog Post by: An industry affiliate partner, Listen360 Automated Customer Feedback To Improve Customer Relationships and Boost Your Online Reputation Companies everywhere are focusing massive amounts of time and resources on customer experience in 2018, because, well, it matters. Studies show that everything from customer retention and online reputation to sales growth and […]
Remodelers: How Automated Texting All But Eliminates “No-Show” Appointments That Cost You Precious Time And Money
While Only 23% Of Emails Get Read And 33% Of Voicemails Are Listened To… Text Messages Have A 99% Open Rate. Here’s How MarketSharp Texting Helps Ensure Your Prospects And Customers NEVER Stand You Up Again. As a remodeler, has something like this ever happened to you? You have an in-home sales appointment scheduled at […]
MarketSharp CRM Software: The “Cure-All” For Contractors Buried Up To Their Eyeballs In Work.
On Any Given Work Day, You Have 632 Simultaneous Tasks… & Use Just About As Many Programs To Get Them All Done. Stop. Breathe. Relax. And Let MarketSharp Carry The Load. Are you a contractor who is spreading yourself wafer-thin by trying to “do everything at once”? Are your company’s existing procedures and protocols inefficient […]
17 Sobering Online-Review Stats Every Contractor Needs To Know
In 2018, Your Online Reputation Can Make Or Break Your Business. Here Are 17 Extraordinary Statistics To Prove It… Think you can succeed in 2018 with a weak online reputation? Think again. If you’re a contractor whose online reputation is nonexistent—or contains even one or two poor reviews—you’re losing business and leaving money on the […]
The Five Minute Rule: Convert More of Your Web Leads to Sales!
You’ve heard the story… web leads suck, right? They’re all just a bunch of tire kickers! Maybe you’ve even said it yourself. Well listen up as we’re about to explore some astounding realities that just COULD go a long ways towards changing your tune to… web leads RULE! First, let’s define a web lead. It’s […]
Part 3 – The Needle in the Haystack: Strategies for Identifying Quality Leads in a Sea of Competition
Remodeler Insight Blog Post by: An industry affiliate partner, Modernize Part 3: Landing the Leads that Matter Welcome to our three-part series on home improvement lead generation, where we discuss marketing techniques that work for busy residential contractors. In the first part of the series, we talked about why today’s home improvement professionals need lead […]
Part 2 – Fall in Love with Calling Leads: 6 Simple Steps to Increase your Win Rate with Homeowners
Remodeler Insight Blog Post by: An industry affiliate partner, Modernize Part 2: Leading Your Business into the Future Welcome to our three-part series on home improvement lead generation, where we discuss marketing techniques that work for busy residential contractors. In the first part of the series, we talked about why today’s home improvement professionals need […]
Part 1 – Building a Marketing Strategy That Works: Lead Generation for Today’s Residential Contractors
Remodeler Insight Blog Post by: An industry affiliate partner, Modernize Part 1: Why You Need a Lead Generation Strategy Welcome to our three-part series on home improvement lead generation, where we discuss marketing techniques that work for busy residential contractors. In the first part of the series, we’ll focus on why you need leads, and […]