The 2026 Homeowner Trust Gap

Key Takeaways Homeowners now decide who to trust before contacting you, using reviews, photos, and your online presence to pre-qualify contractors. They’re more risk-aware and proof-driven, verifying referrals, credentials, and communication quality (not just price!) Fewer contractors make the shortlist, so weak or outdated trust signals can eliminate you before your sales process even begins […]
The Hidden Revenue Impact of the 2026 Trust Shift in Home Remodeling

he 2026 Trust Shift has transformed how homeowners choose contractors, prioritizing trust and visible proof over price. MarketSharp integrated with GuildQuality empower contractors to build trust, secure leads, and grow revenue.
How to Forecast Your Business: A Guide for Home Improvement Contractors and Remodelers
Business forecasting uses historical data and intuition to make market, financial, and sales predictions. Doing so improves your decision-making, agility, and competitiveness.
Home Remodeling Leads: 6 Ways to Get More Leads

You’ve got the skills to take on these projects, but without leads, your business can’t thrive. Here are six simple strategies that’ll generate more leads so you can start tackling more remodeling projects.
How to Do Email Marketing for Contractors & Construction Companies

Email marketing plays a central role in client relationship-building, lead generation, brand awareness, and customer engagement between purchases. Here’s how construction pros can do it themselves.
5 Powerful Tips for Social Media Marketing for Contractors

Social media marketing can be a powerful lead generator for contractors. In this article, we’ll go over what social media marketing is, why it’s important, and tips for contractors to nail it.
How to Price Jobs as a General Contractor

Pricing jobs is critical for your business as a general contractor. Boost your bottom line and increase efficiency with our tips on how to track time and use job costing.
How to Grow a Service-Based Business

Home services providers are experts in helping homeowners. But while you know your trade, you may not be as familiar with how to grow a service-based business.
How to Set Your Business Up for Success During Job Backlogs

Tim Musch, Pam Torrey, Pat Fingles, and John Anglis share strategies that provide you with actionable insights to help replicate time-tested techniques to set your business up for success during job backlogs.
Five Metrics Remodelers Can Use to Identify Trouble Spots

Tim Musch shares the metrics you should be tracking to make sure you’re running a profitable home remodeling business.
Five Ways to Improve Your Speed to Lead

Calling a lead in the first five minutes is 21 times more effective than calling after 30 minutes.
5 Ways to Attract More Customers Through Your Company’s Website

Establish credibility, boost your brand, and attract more customers when you follow website best practices.