Presenters: Tony Hoty, Tony Hoty Training and Consulting
Archive Date: November 10, 2015
You know what I mean… the ones that are fully motivated to buy BEFORE your salesperson arrives at their home. Unfortunately, many of the leads generated in today’s market have a “spark of interest” that needs to be nurtured into a “burning desire” to buy. Typically these are the leads that come in via the internet, shows/events, canvassing, sweepstakes entries, etc.
In this webinar, Tony Hoty, top consultant and industry expert on Face-To-Face Marketing, will share his proven ideas on how to handle these “nebulous” leads in a manner that will close more sales.
In this webinar you’ll discover…
- The essential philosophy necessary for building trust
- Dress code tips for building trust (it DOES matter)
- How to make deposits in your prospect’s trust bank
- Effectively disarming guarded prospects
- Vital elements in a rock solid presentation
- Ways to use social proof to influence buying behavior
- Referencing 3rd party collateral to instill consumer confidence (critical)
- Credible discounting tools
- A whole new way to elicit referrals (you’ll love this)
- Much more!
As time goes on, more and more of our leads will be ‘nebulous’ by nature. Be sure to join us to learn how to manage this important type of lead.
To Sum Up… This webinar will answer most of the questions you have regarding building trust and rapport to influence buying behavior and offer real solutions to help your business grow in 2015. Don’t miss it!
Widely recognized as the industry’s leading authority on face-to-face marketing. Tony Hoty has exhibited the highest levels of proficiency in door-to-door canvassing, home show and event marketing, as well as in-store lead generation programs dating back to the early 90’s. In addition to his expertise with lead generation, Tony has a wealth of experience selling in the home. Before becoming a top coach, Tony owned and operated his own retail remodeling business, Ohio Consolidated Builders, for nearly a decade. Since that time, Tony has worked as a consultant and trainer for many of the industry’s top brands. His insights can be found regularly in popular industry magazines and online blogs. An expert in lead generation and lead conversion for home improvement, Tony will share some key insights on Trust-Based Selling and Supercharging Sales from Home Shows and Events.