Open Your Mind to Close More Sales!
Salespeople:
Open Your Mind to Close More Sales!
Presenter: Dave Yoho & Brian Smith, Dave Yoho Associates
Archive Date: September 13, 2011
View Recorded Webinar Now!
How Would You Like It If… you, and/or your salespeople each sold 1 additional job every week (or even every month) from the same number of leads and presentations? How Would You Like It If… the ordinary salesperson in your company became an extraordinary producer? How Would You Like It If… you had access to, or could LEARN from the most successful sales trainers in the industry?
Would You Like To Sell More Jobs As You Wind Down 2011?
I know… dumb question! But if so, it’s time to get “open your mind”. Now, you might be thinking that having outstanding sales success in your company is dependent on having a bunch of “naturally born salespeople” on your team. The fact is that being a great salesperson is an acquired skill not a ‘naturally born’ skill. Furthermore, successful in-home selling is an absolute SCIENCE that can be easily taught, understood and implemented.
During this important webinar you will discover… Read more…
Getting Website Visitors to TAKE ACTION!
Getting Website Visitors to TAKE ACTION: 5 Proven Strategies To Convert Your Web Traffic Into BUYING Customers
Presenter: Joaquin Erazo, Jr., Senior VP of Marketing with Case Design/RemodelingArchive Date: August 3, 2011
Click Here to View Recorded Webinar!
Let’s face it. The internet has changed the way consumers research and make purchasing decisions. Did you know OVER 70% of consumers start their search for information on remodeling or home improvements by visiting the Internet first? Wow!!!! We have all changed our marketing strategies and tactics to respond to this new behavior. In fact, most companies have been able to successfully drive traffic to their websites with visitors but here’s the big question…
Where In The World Are All The Qualified Leads??
This is where things get interesting! Just how many of these visitors are resulting solid opportunities for your company to fully present your services? Sometimes we are a little too close to our businesses. We understand our competitive environment and work hard to differentiate our companies from the competition. But have you taken a big step back and thought about your web content and site navigation from a potential buyer’s perspective? Read more…
Increase Your Leads While Reducing Your Costs!
Remodelers: Increase Your Leads While Reducing Your Costs!
(Are You Missing Part of Your Market?)
Presenter: Dave Yoho & David Alan Yoho, Dave Yoho Associates
Click Here to View Recorded Webinar
Remember the #1 hit from 1980… “Lookin’ for Love in All the Wrong Places” by Johnny Lee? Recently, maybe some of you feel like you have also been “Lookin’ for LEADS in All the Wrong Places”!
Lead costs are rising dramatically. Additionally, ‘marketing clutter’ has substantially diminished response rates on the ‘tried and true’ advertising and marketing methods of yesteryear. Bottom line… LESS results while spending MORE money!
So what gives? Is there a solution to this industry-wide lead generation dilemma?
Fortunately YES, and that’s exactly what we will be discussing in this fast paced session presented by Dave Yoho and David Alan Yoho, from Dave Yoho Associates along with special guest experts. You can INCREASE your lead flow and you can LOWER your marketing costs. If you are currently struggling with Lead Generation for your company…this session is for you! The webinar will focus on 2 ‘often neglected’ sources of leads that most of your competitors flat out ignore.
During this important webinar you will discover… Read more…
The Top 3 Legal Issues Impacting Remodelers in 2011/12!
The Top 3 Legal Issues Impacting Remodelers in 2011/12 (And How They Will Affect Your Bottom Line)
Presenter: D.S. Berenson, Managing Partner of Johanson Berenson LLPArchive Date: May 25, 2011
View Recorded Webinar Now!
Regulations! Get ready because MORE is coming for those of us in the remodeling world. Do you think your advertising and marketing are in compliance with state and federal laws? How about your independent contractor relationships with your installers? You may want to think again!
This year (and 2012) is bringing in the most significant legal issues and changes for remodelers and home improvement companies that we have seen in over two decades. Understanding them is critical and just could make a huge contribution to your company’s success in the coming years! Indeed – it might even save your company from a class action lawsuit or an Attorney General investigation. If you have been relying on advice from “industry experts”, you may want to find out of that advice is legally sound – and what you can do if you have to make changes! Read more…
Will Remodelers Embrace the use of iPad or other Tablet technology as a selling tool?
Industry Ready to Embrace iPads
In a recent article by Window and Door Magazine, it was pointed out that suppliers and tablet users agree, this technology will have a big impact in the selling arena for remodelers. In fact, Tim Musch from MarketSharp stated… “First and foremost, what comes into everyone’s mind is estimating tool,” says Musch. “I see the greatest potential as a complete presentation tool. Tablet technology enables the creation of a program that readily engages the consumer. I think it will change the dynamic of the presentation dramatically.” View the entire article by clicking here.
The Proactive Contractor!
The Proactive Contractor: How to Implement a RECESSION PROOF Remodeling Marketing System (and Reduce Your Dependence on Expensive, Ineffective Advertising)!
View Webinar Recording Now!
Archive Date: April 27, 2011
Wow, have times changed. In days past, things were simple… you did a little advertising, the phone rang and jobs got sold! NOT so much the case any more, is it? In the new economic climate, you can’t do what you’re always done. You need to adapt new strategies to drive sales in 2011! Imagine finding a BUSINESS MODEL that always keeps your work funnel full that also…
- Is recession proof – even a bad economy won’t affect this
- Is proactive, not reactive – you don’t rely on consumers to respond you your expensive advertising to get a job
- Provides ongoing cash flow – generating work orders even in a down economy
- Allow you to build life-long relationships with customers allowing you to become their “contractor for life”
- Builds long-term company equity increasing the value and saleability of your business
So Does This “Dream” Business Model Really Exist?
In this important webinar, David Lupberger, author of “Managing the Emotional Homeowner”, introduces you to a business and marketing model guaranteed to take your business to new heights.
David provides details on “The Home Asset Management Plan” and how you can build and leverage relationships with your clients that last a lifetime. This business model, added to your existing operation, will help generate new leads for your business as well as maximize all your past relationships and customers.
Here’s what you’ll discover in the webinar… Read more…
Easy Lead Paint Compliance!
How does your remodeling/contracting firm track and manage all the Lead Paint Compliancy STUFF?
Like most, you’ve probably designated a person to create checklists, update file folders and oversee extensive piles of paperwork to keep your company compliant. But, companies with a high dependency on people, rather than technology in these areas, run risk of increased liability (even fines of up to $37,500) due to possible human error.
Easy Lead Paint Compliancy!
Don’t Risk Your Business with Improper RRP Recordkeeping!
The enforcement action and fines have started. In just the past couple of weeks a number of remodeling companies have been slapped with fines ranging $15,904 and $39,588! According to experts, effective use of technology will be a critical factor in streamlining the practice of creation, collection and storage of required documentation for rule compliance and controlling your overhead costs.
With that in mind, MarketSharp software recently launched a new Lead Paint Compliance (LPC) module – a utility for maintaining renovation record keeping and proper documentation required by the EPA’s new Repair, Renovation and Painting (RRP) Rule. This is a ‘super easy to use’ utility for maintaining renovation record keeping and proper documentation required by the EPA’s new Repair, Renovation and Painting (RRP) Rule. Check it out by clicking on the ‘play’ button on the video graphic (turn up your speakers).
The Easy TOOL to offset the Hard RULE!
Good News! The LPC module in MarketSharp software was created based on tremendous feedback from existing remodeling clients having extreme difficulty meeting the record keeping and documentation compliance demands of the RRP Rule. The LPC module enables contractors to record and track lead paint details, customize and print required forms from a template library of RRP documents plus store the signed/completed forms and documentation as readily available attachments.
Here’s a highlight of features within the MarketSharp LPC module:
- Admin Tool for Firm, Renovator and Worker information and certification documentation
- An integrated connection to check ‘Year Home Built’
- Record home and/or facility lead paint details and results (for initial sales appointment or after the sale for the jobsite)
- A template library of mandatory RRP documents that can be customized for each home or facility
- A utility to attach and store signed/certified documentation
Easy Lead Paint Compliance… View Demo Video Now!
Ready to discover more about MarketSharp?
If you want to avoid possible compliance fines and so much more… you owe it to yourself to take a look at the all NEW MarketSharpm! Built brand new from the ground up, we’ve combined with the latest technology with hundreds of insightful customer suggestions, to complete the most innovative marketing and management system for the home improvement industry.
Click Here to Discover More about MarketSharpm!
(plus, Take a FREE Test Drive)
For immediate Assistance…
Call 1-800-335-4254
RRP Links, Forms and Pamphlets
As a contractor, you play an important role in helping to prevent lead exposure. Ordinary renovation and maintenance activities can create dust that contains lead. By following the lead-safe work practices, you can prevent lead hazards. In an effort to help you keep compliant, below are links to important EPA links, forms and pamphlets…
- Renovate Right Brochure – EPA Renovate Right brochure for consumer education on lead paint rule, use after July 6, 2010
- Sample Pre-Renovation Disclosure Form
- Sample Record-Keeping Checklist
- Small Entity Compliance Guide to Renovate Right EPA’s Lead-Based Paint Renovation, Repair, and Painting Program
- Lead Paint Safety – A field guide for painting, home maintenance and renovation work
- EPA’s Enforcement Alert Newsletter
- Application for Certification
- EPA’s Website on Renovation, Repair and Painting
- EPA’s Enforcement Actions and Notices
(please note the information provided is not inclusive and RRP Rule compliance may require additional training and record keeping)
What is the RRP Rule?
If you’re working on homes, schools or day care centers built pre-1978, you now MUST be EPA Lead-Safe Certified.
The EPA’s Renovate, Repair and Painting Rule (RRP), which began on April 22, 2010, is designed to help reduce the hazards of lead based paint exposure during renovation projects. The RRP Rule is best known for the specific safety work practices that must be followed by contractors performing renovation, repair and painting projects for compensation that disturb lead-based paint in homes, child care facilities, and schools built before 1978 to prevent lead contamination. In addition to work safety practices, the Rule also requires contractors to keep extensive record keeping notes and documentation for a minimum of three years for every renovation project.
WHAT
The Lead-Based Paint Renovation, Repair and Painting (RRP) rule is a federal regulatory program affecting anyone who disturbs painted surfaces where lead may be present.
- Submit an application to certify your firm for five years.
- A one-day class will certify your renovators for five years.
- Learn the required steps to contain the work area, minimize dust and thoroughly clean up every day.
WHO
- Any contractor, including renovators, electricians, HVAC specialists, plumbers, painters and maintenance staff, who disrupts more than six square feet of lead paint in pre-1978 homes, schools, day care centers and other places where children spend time.
WHY
1. Avoid risk of government fines and civil liability:
- Without certification and by not following approved practices, you and your company can face tens of thousands of dollars in fines and put yourself and your company at risk of potential lawsuits.
2. Protect your workers, yourself and your customers from a health risk:
- Dust from renovation, repairs and painting can contaminate an entire home and, if inhaled or ingested, can cause irreversible damage to children and adults.
3. Gain competitive advantage:
- Certification makes you stand out from others and positions you as a professional contractor consumers can trust. Using your company’s certification in your marketing materials may help attract business.
- Consumers will look for the certification before hiring contractors and may be more accepting of additional costs and time associated with doing the job safely.
- Upon certification of your firm, your company will be listed as a Lead-Safe Certified Contractor on the EPA website, giving your firm the potential for new customers.
WHERE
- To find an accredited trainer in your local area or get additional info, go to epa.gov/getleadsafe or call 800-424-LEAD.
WHEN
- Now! – Certification requirements began on April 22, 2010.
Are you 100% confident that you have all your records in order in case the EPA comes knocking on your door (and they will)?
Click Here for Details!
(please note the information provided is not inclusive and RRP Rule compliance may require additional training and record keeping)
Summary of the Rule
Review the points below for a quick summary of the new EPA lead paint rule.
1. Training and Certification
Beginning in April 2010, firms working in pre-1978 homes will need to be certified. Firms need to complete the application for certification and submit a fee of $300 to the EPA.
Along with the firm certification, an employee will also need to be certified as a Certified Renovator. This employee will be responsible for training other employees and overseeing work practices and cleaning. The training curriculum is an eight-hour class with two hours of hands-on training. Find an approved trainer by search the directory of EPA-approved training providers.
Both the firm and Certified Renovator certifications are valid for five years. A Certified Renovator must take a four-hour refresher course to be recertified.
2. Work Practices
Once work starts on a pre-1978 renovation, the Certified Renovator has a number of responsibilities. Before the work starts this person will educate residents by distributing the Renovate Right pamphlet post warning signs outside the work area and supervise setting up containment to prevent spreading dust. The rule lists specific containment procedures for both interior and exterior projects. It forbids certain work practices including open flame or torch burning, use of a heat gun that exceeds 1100°F, and high-speed sanding and grinding unless the tool is equipped with a HEPA exhaust control. Once the work is completed, the regulation specifies cleaning and waste disposal procedures. Clean up procedures must be supervised by a certified renovator.
3. Verification and Record Keeping
After clean up is complete the certified renovator must verify the cleaning by matching a cleaning cloth with an EPA verification card. If the cloth appears dirtier or darker than the card the cleaning must be repeated.
A complete file of records on the project must be kept by the certified renovator for three years. These records include, but aren’t limited to: verification of owner/occupant receipt of the Renovate Right pamphlet or attempt to inform, documentation of work practices, Certified Renovator certification, and proof of worker training. NAHB believes that record keeping will be a major enforcement tool for the regulation.
Beginning in July 2010, remodelers are required by EPA to share a copy of records developed under rule requirements with the customer withing 30 days of completing the remodeling work.
4. Exemptions
It is important to note that these work practices may be waived under these conditions:
- The home or child occupied facility was built after 1978.
- The repairs are minor, with interior work disturbing less than six square feet or exteriors disturbing less than 20 square feet being exempt.
- If the house or components test lead free by a Certified Risk Assessor, Lead Inspector or Certified Renovator
For more details… visit the EPA’s website on Renovation, Repair and Painting.
