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	<title>MarketSharp Remodeler Resources Blog</title>
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	<link>http://www.marketsharp.com/blog</link>
	<description>Information Relevant to the Remodeling Industry</description>
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		<title>Focus 2013: 3 Keys to Close More Sales with Today’s Consumer!</title>
		<link>http://www.marketsharp.com/blog/2013/05/20/focus-2013-closemoresales/</link>
		<comments>http://www.marketsharp.com/blog/2013/05/20/focus-2013-closemoresales/#comments</comments>
		<pubDate>Mon, 20 May 2013 16:20:28 +0000</pubDate>
		<dc:creator>Michelle</dc:creator>
				<category><![CDATA[Archived Webinars]]></category>
		<category><![CDATA[Home Improvement Profitability Series]]></category>
		<category><![CDATA[contractor webinar]]></category>
		<category><![CDATA[handling objections in the home]]></category>
		<category><![CDATA[Handling Sales Objections]]></category>
		<category><![CDATA[home improvement contractors]]></category>
		<category><![CDATA[Lead Follow-up]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[Lead Management Software]]></category>
		<category><![CDATA[Leads Generation Techniques]]></category>
		<category><![CDATA[Marketing strategies]]></category>
		<category><![CDATA[marketing system for remodelers]]></category>
		<category><![CDATA[remodeling contractors]]></category>
		<category><![CDATA[remodeling events]]></category>
		<category><![CDATA[Remodeling Marketing Resource]]></category>
		<category><![CDATA[roofing contractors]]></category>
		<category><![CDATA[sales]]></category>
		<category><![CDATA[sales techniques for remodelers]]></category>
		<category><![CDATA[webinar]]></category>

		<guid isPermaLink="false">http://www.marketsharp.com/blog/?p=987</guid>
		<description><![CDATA[Focus 2013: 3 Keys to Close More Sales with Today’s Consumer Presenter: Dave Yoho, David Alan Yoho, Brian Smith &#38; Joe Talmon of Dave Yoho Associates Archive Date: May 14, 2013 So, have you ever been here… You think you’ve made an awesome product presentation, the prospect seems to LOVE your product and what it [...]]]></description>
				<content:encoded><![CDATA[<h2>Focus 2013: 3 Keys to Close More Sales with Today’s Consumer</h2>
<p><em><strong> </strong><strong>Presenter: Dave Yoho, David Alan Yoho, Brian Smith &amp; Joe Talmon of Dave Yoho Associates<br />
</strong></em></p>
<p><em><strong>Archive Date: May 14, 2013<br />
</strong></em></p>
<div id="attachment_988" class="wp-caption alignright" style="width: 310px"><a href="http://www.screencast.com/t/seI9vAcE" target="_blank" rel="http://www.screencast.com/t/seI9vAcE"><img class="size-full wp-image-988  " alt="View recorded webinar now!" src="http://www.marketsharp.com/blog/wp-content/uploads/2013/05/Close-More-Sales300.jpg" width="300" height="266" /></a><p class="wp-caption-text">View recorded webinar now!</p></div>
<p>So, have you ever been here…</p>
<p>You think you’ve made an awesome product presentation, the prospect seems to LOVE your product and what it can do for them, it appears that they have the funds necessary to do the deal, you even ask for their business… and then they open their mouth and you are expecting to hear a <strong>resounding YES</strong>! But instead, they utter those dreaded words… <strong>“we’ll get back to ya!”.</strong></p>
<p><strong>Oh No… So What Went Wrong?</strong></p>
<p>Chances are that you’ve neglected one or more of the fundamentals of a sound sales methodology. Legendary football coach <strong>Vince Lombardi</strong> would begin each season by pulling the team together, holding up a football, and saying, <strong>“Gentlemen, this is a football”</strong>. He would then go on to talk the team through <strong>the fundamentals of the game</strong>… blocking, tackling, etc. And these guys were World Champions!</p>
<p><strong>It’s Time to Brush up on the Basics!</strong></p>
<p>Here’s the deal… our profession has “fundamentals” too! In this special webinar you’ll learn (or be reminded) about<strong> THREE</strong> of the basics required to give you the best chance of closing each sale. Specifically, we are talking about…</p>
<ol>
<li>The <strong><span style="color: #cc0000;">Needs Assessment</span> </strong>(most salespeople skip this step – big mistake)</li>
<li>Developing and Delivering Your <strong><span style="color: #000080;">Company Story</span></strong> (it’s really NOT about YOU)</li>
<li>Effectively <span style="color: #008000;">Handling Objections </span>(we need to think about it, price is too high, we have to get more estimates, etc.</li>
</ol>
<p>Watch this webinar and you will be learning from the best sales trainers in the business… Dave Yoho, David Alan Yoho, Brian Smith and Joe Talmon from Dave Yoho Associates.</p>
<p><strong>During this important webinar you will discover&#8230;</strong></p>
<ul>
<li><span id="more-987"></span>Why the crucial first 15/20 minutes you spend with a prospect can <strong>gain</strong> you a sale or <strong>lose it<a href="http://www.marketsharp.com/blog/wp-content/uploads/2013/05/Ipad-Imagefeather250.jpg"><img class="alignright size-full wp-image-989" alt="Ipad-Imagefeather250" src="http://www.marketsharp.com/blog/wp-content/uploads/2013/05/Ipad-Imagefeather250.jpg" width="250" height="192" /></a></strong></li>
<li>How the top salespeople (35% to 50% closers) create “need” during the first 10 minutes with prospects</li>
<li>How / why many salespeople fail to create rapport with their opening statement</li>
<li>Why your <strong>Company Story</strong> is more <strong>about your customer</strong> than it is about you or your company</li>
<li>How as little as 6 pages or 6 to 8 minutes – on an <strong>iPad creates credibility</strong> – and takes prospects from “no” to “maybe” to “yes”</li>
<li>How to create a Company Story that makes new salespeople appear as veterans – and allows senior salespeople to become super stars</li>
<li>Why “objections” are truly your<strong> friends and NOT your foe</strong></li>
<li>A simple process to avoid certain objections that can’t be overcome</li>
<li>You will learn exactly what to say when your prospect says <strong>“We want to think it over”</strong> (this alone will be worth your time)</li>
<li>Much more!</li>
</ul>
<p><strong>Don’t miss this one&#8230;</strong>To Sum Up… “Closing the Sale is the Natural Conclusion to the Satisfactory Completion of Each Step of a Sound Sales Methodology”.</p>
<p style="text-align: center;"><a href="http://www.screencast.com/t/seI9vAcE" target="_blank" rel="http://www.screencast.com/t/seI9vAcE"><img class="aligncenter size-full wp-image-74" title="View-Rec-Webinar-Button" alt="" src="http://www.marketsharp.com/blog/wp-content/uploads/2010/07/View-Rec-Webinar-Button.jpg" width="240" height="46" /></a><em>(don&#8217;t forget to turn up your computer speakers)</em></p>
<p><span style="color: #808080;"><strong>ABOUT THE PRESENTERS:</strong></span></p>
<p><img class="alignright size-full wp-image-958" alt="Yoho-Yoho-Smith-Talmon210" src="http://www.marketsharp.com/blog/wp-content/uploads/2013/04/Yoho-Yoho-Smith-Talmon210.jpg" width="285" height="96" /><strong>Dave Yoho, David Alan Yoho, Brian Smith and Joe Talmon</strong> are all top industry consultants <strong> </strong>and have decades of experience training salespeople in the remodeling/home improvement sector.</p>
<p>Dave Yoho Associates (DYA) is the oldest, largest and most successful consulting groups operating within North America. Since 1962, they have been dedicated to improving productivity and profit for their clients. They maintain a primary niche within the building products and home improvement industry. For more information about DYA visit <a title="Dave Yoho Associates Website" href="http://www.daveyoho.com">www.daveyoho.com</a></p>
<div>
<p>&nbsp;</p>
<p><strong><span style="color: #808080;">PRESENTED BY</span><span style="color: #808080;">:</span></strong></p>
<p><strong><span style="color: #808080;"><a href="http://www.marketsharp.com" target="_blank"><img class="size-full wp-image-73    alignright" title="MarketSharp Software and Services" alt="" src="http://www.marketsharp.com/blog/wp-content/uploads/2010/07/New-MS-Logo300.jpg" width="300" height="74" /></a></span></strong></p>
<p><a href="http://www.daveyoho.com" target="_blank" rel="http://www.daveyoho.com"><img class="size-full wp-image-535   alignleft" title="Dave Yoho Associates" alt="" src="http://www.marketsharp.com/blog/wp-content/uploads/2011/02/daveyohologo_000.jpg" width="218" height="75" /></a></p>
</div>
]]></content:encoded>
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		</item>
		<item>
		<title>Beyond Your Website: 7 Effective Strategies for Online Lead Generation for Remodelers!</title>
		<link>http://www.marketsharp.com/blog/2013/05/09/beyondyourwebsite7strategies/</link>
		<comments>http://www.marketsharp.com/blog/2013/05/09/beyondyourwebsite7strategies/#comments</comments>
		<pubDate>Thu, 09 May 2013 18:44:25 +0000</pubDate>
		<dc:creator>Michelle</dc:creator>
				<category><![CDATA[Archived Webinars]]></category>
		<category><![CDATA[Business Growth Series]]></category>
		<category><![CDATA[generating leads]]></category>
		<category><![CDATA[internet marketing for remodelers]]></category>
		<category><![CDATA[marketing for remodelers]]></category>
		<category><![CDATA[Online Lead strategies for Remodelers]]></category>
		<category><![CDATA[Remodeling Business Management]]></category>
		<category><![CDATA[Remodeling Marketing Resource]]></category>
		<category><![CDATA[SEO for Remodelers]]></category>
		<category><![CDATA[Web Lead Response Time for Remodelers]]></category>

		<guid isPermaLink="false">http://www.marketsharp.com/blog/?p=968</guid>
		<description><![CDATA[Beyond Your Website: 7 Effective Strategies for Online Lead Generation for Remodelers! Presenter: Chris Behan, President of Socius Marketing Archive Date: May 8, 2013 So&#8230; you have a website, right? You probably even might think it’s pretty darn cool! But the REAL question is… are you consistently generating a bunch of profitable SALES from your [...]]]></description>
				<content:encoded><![CDATA[<h2>Beyond Your Website: 7 Effective Strategies for Online Lead Generation for Remodelers!</h2>
<address>
<address>
<div id="attachment_971" class="wp-caption alignright" style="width: 280px"><a href="http://www.screencast.com/t/jUyKuuy3G9Kr"><img class=" wp-image-971 " alt="View Recorded Webinar Now!" src="http://www.marketsharp.com/blog/wp-content/uploads/2013/05/beyond-website-logo300.jpg" width="270" height="255" /></a><p class="wp-caption-text">View Recorded Webinar Now!</p></div>
</address>
</address>
<address>Presenter: Chris Behan, President of Socius Marketing<br />
Archive Date: May 8, 2013</address>
<p>So&#8230; you have a website, right? You probably even might think it’s pretty darn cool! But the REAL question is… are you consistently generating a bunch of profitable <strong>SALES</strong> from your web strategies?</p>
<p>It’s a fact… <strong>70-80% of all purchasers of remodeling products begin their search for information online</strong>. That said, are you getting your share of leads and sales from these “online shoppers”? Maybe some of your friends, neighbors, other companies, and even college kids have suggested blogging, using social media, etc. to attract customers, but a lot of these time-consuming tactics don’t yield significant results.</p>
<h3>What Should Your Company Be Focusing On To Improve Lead Generation?</h3>
<p>That’s exactly what<strong> Chris Behan</strong>, President of Socius Marketing will be sharing in this important webinar. He will be leveraging his 14 years of extensive Internet marketing experience and demonstrate how home remodeling companies are <strong>generating thousands of leads online</strong>. You’ll learn 7 specific tactics for driving traffic to your website but more importantly, &#8216;how to convert&#8217; that traffic into leads.</p>
<p><strong>The information and proven advice presented includes:</strong></p>
<ul>
<li><strong><span id="more-968"></span></strong>How Google <strong>really</strong> works and what <strong>SPECIFIC</strong> online strategies will increase your lead flow</li>
<li>Where and how people are searching online for your products and services (very revealing)<a href="http://www.marketsharp.com/blog/wp-content/uploads/2013/05/webstrategyslant.jpg"><img class="alignright size-thumbnail wp-image-972" alt="webstrategyslant" src="http://www.marketsharp.com/blog/wp-content/uploads/2013/05/webstrategyslant-150x150.jpg" width="150" height="150" /></a></li>
<li>What your business and <strong>Tiger Woods</strong> need to have in common</li>
<li>Why being lightning fast in responding to your web leads is critical to your success and more importantly… how to do it!</li>
<li>What your website REALLY says about your company (you might not like this)</li>
<li>Why the web can<strong> “level out the playing field”</strong> with your competitors even if your company isn’t one of the major players in your area</li>
<li>What common misconceptions surround Internet marketing &#8211; what tactics actually work and which ones don’t</li>
<li>Is it really worth your time and effort to “blog”</li>
<li>What “bait” to use online to catch a variety of customers (even the tire kickers)</li>
<li>Why JCPENNEY got penalized by Google for little black dresses</li>
<li>The <strong>REAL</strong> story about Social Media (Facebook, Twitter, etc.) – This might surprise you!</li>
<li>Tips on accessing <strong>FREE</strong> resources to help simplify your decisions on what to do (very helpful)</li>
<li>How your web design can <strong>make or break</strong> your conversion rate</li>
<li>Why the idea of “in-home estimates” scare away your customers</li>
<li>Where you can find “industry specific” help with your internet marketing at a reasonable cost</li>
<li>Much More!</li>
</ul>
<h3><a href="http://www.marketsharp.com/blog/wp-content/uploads/2013/05/nerd.jpg"><img class="alignleft size-full wp-image-970" style="margin: 5px;" alt="nerd" src="http://www.marketsharp.com/blog/wp-content/uploads/2013/05/nerd.jpg" width="75" height="135" /></a></h3>
<p><strong>No Geek Speak – Just Easy To Understand “Actionable” Ideas!</strong></p>
<p>Chris won’t confound and confuse you with geeky, techno-babble about the mysterious web. Instead, this webinar will simplify how to recognize your online potential and how to successfully implement Internet marketing techniques to grow your business. This webinar is packed with helpful resources, so don’t miss out on this amazing opportunity to learn how you can maximize your web/internet marketing results.</p>
<p><strong>You Will See Real Life Examples of Websites and Strategies That Really Produce Leads!</strong></p>
<p>&nbsp;</p>
<p style="text-align: center;"><a href="http://www.screencast.com/t/jUyKuuy3G9Kr" target="_blank" rel="http://www.screencast.com/t/jUyKuuy3G9Kr"><img class="aligncenter size-full wp-image-74" title="View Recorded Webinar" alt="" src="http://www.marketsharp.com/blog/wp-content/uploads/2010/07/View-Rec-Webinar-Button.jpg" width="300" height="58" /></a><em>(don&#8217;t forget to turn up your speakers)</em></p>
<p><strong>ABOUT THE PRESENTER:</strong></p>
<p><a href="http://www.marketsharp.com/blog/wp-content/uploads/2013/05/Chris-Behan-Headshot150.jpg"><img class="alignleft  wp-image-969" style="margin: 5px;" alt="Chris Behan - Headshot150" src="http://www.marketsharp.com/blog/wp-content/uploads/2013/05/Chris-Behan-Headshot150.jpg" width="90" height="108" /></a><strong>Chris Behan, President of Socius Marketing<br />
</strong></p>
<p>Chris has developed customized solutions for his clients’ various marketing challenges throughout his 14 years of Internet marketing experience. He has also acquired unique insight into the home improvement industry and is intimately familiar with the remodeling industry’s standards, trends, services, products, and customer expectations.</p>
<p>While speaking at national conferences, dealer meetings, and on webinars, Chris shares his extensive knowledge to demonstrate how companies can capitalize on their web presence.</p>
<p>&nbsp;</p>
<p><strong>WEBINA</strong><strong>R SPONSORS:</strong></p>
<p><a href="http://www.forresidentialpros.com" target="_blank" rel="http://www.forresidentialpros.com"><img class="wp-image-822 alignleft" title="QR Logo New" alt="" src="http://www.marketsharp.com/blog/wp-content/uploads/2012/02/QR_Logo_2012-HR-NEW209.png" width="209" height="59" /></a></p>
<p><a href="http://www.exteriorcontractor.com/"><img class="size-full wp-image-203 alignright" title="Exterior Contractor logo" alt="" src="http://www.marketsharp.com/blog/wp-content/uploads/2010/08/ExteriorConlogo.png" width="234" height="67" /></a><a href="http://www.marketsharp.com/"><img class="aligncenter size-full wp-image-202" title="Marketsharp logo" alt="" src="http://www.marketsharp.com/blog/wp-content/uploads/2010/08/Marketsharplogo.png" width="234" height="67" /></a></p>
<h5 style="text-align: center;">Visit <a title="Business Growth Webinar Series" href="../../growthcoach" target="_blank">BUSINESS GROWTH SERIES</a> to learn about the next webinar.</h5>
]]></content:encoded>
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		</item>
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		<title>Remodelers: ‘Turn Data Into Dollars’ Webinar</title>
		<link>http://www.marketsharp.com/blog/2013/04/19/turn-data-into-dollars-webinar/</link>
		<comments>http://www.marketsharp.com/blog/2013/04/19/turn-data-into-dollars-webinar/#comments</comments>
		<pubDate>Fri, 19 Apr 2013 09:35:44 +0000</pubDate>
		<dc:creator>Michelle</dc:creator>
				<category><![CDATA[MarketSharp M]]></category>
		<category><![CDATA[contractor tracking software]]></category>
		<category><![CDATA[home improvement contractors]]></category>
		<category><![CDATA[Lead Management Software]]></category>
		<category><![CDATA[Remodeling CRM Software]]></category>
		<category><![CDATA[roofing contractors]]></category>

		<guid isPermaLink="false">http://www.marketsharp.com/blog/?p=328</guid>
		<description><![CDATA[Remodelers: Turn Data into Dollars! A 60 Minute Glimpse of MarketSharp M &#8211; Remodeling CRM Software! It’s really time to &#8216;rethink marketing&#8217; as we’ve known it. Consider this… over the past few years the way people buy has changed dramatically, but, most companies are still using the same outdated strategies and methods in their way [...]]]></description>
				<content:encoded><![CDATA[<h2><strong>Remodelers: Turn Data into Dollars!</strong></h2>
<p><em>A 60 Minute Glimpse of MarketSharp M &#8211; Remodeling CRM Software!</em></p>
<div id="attachment_330" class="wp-caption alignright" style="width: 210px"><a title="Turn Data into Dollars Webinar" href="http://www.screencast.com/t/9Jbsg9ArV1g" target="_blank" rel="http://www.screencast.com/t/9Jbsg9ArV1g"><img class="size-full wp-image-330                        " title="Turn-Data-to-DollarsLogo" alt="" src="http://www.marketsharp.com/blog/wp-content/uploads/2010/09/Turn-Data-to-DollarsLogo200.jpg" width="200" height="122" /></a><p class="wp-caption-text">View Recorded Webinar</p></div>
<p>It’s really time to <strong>&#8216;rethink marketing&#8217;</strong> as we’ve known it. Consider this… over the past few years the way people buy has changed dramatically, but, most companies are still using the same outdated strategies and methods in their way of doing business. This HAS to change!</p>
<p>In this special webinar, Tim Musch &#8211; Director of Business Development at MarketSharp Software, will detail easy-to-implement strategies guaranteed to result in more leads and more sales for your business. Online Remodeling Software, MarketSharp Software Webinar</p>
<p>See MarketSharp M &#8211; Live In-Action&#8230; you&#8217;ll get all the details about the AMAZING new features and functionality within the new web-based MarketSharp M! The best part&#8230; You&#8217;ll walk away with info on how to properly align your marketing and sales efforts with TODAY’s consumer which is critical for success in today’s changed marketplace.</p>
<p><span id="more-328"></span></p>
<p><strong>Here&#8217;s a few key points you&#8217;ll discover in the webinar:</strong></p>
<ul>
<li>Get <strong>insight into every aspect of your business</strong> anywhere at anytime! That&#8217;s right, MarketSharp M is now a secure Web-Based application</li>
<li>Systemize and <strong>automate ALL your business practices</strong> &#8211; quickly assign tasks, but now you can Design Custom Workflows to streamline your business activities.</li>
<li><strong>Organize your team</strong> for optimum efficiency &#8211; MarketSharp M is Role Based.</li>
<li>Yes, a brilliant <strong>Calendar and Scheduler</strong> means much more practical functionality!</li>
<li>The new version allows One-To-Many Relationships which means you can easily <strong>see all inquiries and appointments</strong> under one contact record, as well as multiple jobs under one customer record.</li>
<li><strong>Advanced Reporting</strong> functionality allows you to customize reports so you get the exact information you want in real-time. Plus built-in &#8216;Dashboards&#8217; to keep you on track!</li>
<li>Here&#8217;s the best part&#8230; MarketSharp M has retained and expanded the <strong>explosive marketing power</strong>!</li>
<li>Plus SO Much More!</li>
</ul>
<h3 style="text-align: center;">Learn more about Marketsharp<sup>m</sup>&#8230; <a title="MarketSharp M" href="http://www.marketsharp.com/products/marketsharp-m.php" target="_blank">click here</a>!</h3>
]]></content:encoded>
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		<title>Focus 2013: More Leads – Larger Profits With Shows &amp; Events!</title>
		<link>http://www.marketsharp.com/blog/2013/03/22/focus-2013shows-events/</link>
		<comments>http://www.marketsharp.com/blog/2013/03/22/focus-2013shows-events/#comments</comments>
		<pubDate>Fri, 22 Mar 2013 20:18:57 +0000</pubDate>
		<dc:creator>Michelle</dc:creator>
				<category><![CDATA[Archived Webinars]]></category>
		<category><![CDATA[Home Improvement Profitability Series]]></category>
		<category><![CDATA[contractor webinar]]></category>
		<category><![CDATA[handling objections in the home]]></category>
		<category><![CDATA[Handling Sales Objections]]></category>
		<category><![CDATA[home improvement contractors]]></category>
		<category><![CDATA[home shows]]></category>
		<category><![CDATA[Lead Follow-up]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[Lead Management Software]]></category>
		<category><![CDATA[Leads Generation Techniques]]></category>
		<category><![CDATA[Marketing strategies]]></category>
		<category><![CDATA[marketing system for remodelers]]></category>
		<category><![CDATA[remodeling contractors]]></category>
		<category><![CDATA[remodeling events]]></category>
		<category><![CDATA[Remodeling Marketing Resource]]></category>
		<category><![CDATA[roofing contractors]]></category>
		<category><![CDATA[sales]]></category>
		<category><![CDATA[sales techniques for remodelers]]></category>
		<category><![CDATA[webinar]]></category>

		<guid isPermaLink="false">http://www.marketsharp.com/blog/?p=955</guid>
		<description><![CDATA[Focus 2013: More Leads – Larger Profits With Shows &#38; Events! Presenter: Dave Yoho &#38; Joe Talmon of Dave Yoho Associates Archive Date: March 21, 2013 View this special webinar to learn how one company INCREASED their business by over $1,000,000 over the prior year by using shows and events! Does your company use home [...]]]></description>
				<content:encoded><![CDATA[<h2>Focus 2013: More Leads – Larger Profits With Shows &amp; Events!</h2>
<p><em><strong> </strong><strong>Presenter: Dave Yoho &amp; Joe Talmon of Dave Yoho Associates<br />
</strong></em></p>
<p><em><strong>Archive Date: March 21, 2013<br />
</strong></em></p>
<div id="attachment_956" class="wp-caption alignright" style="width: 310px"><a href="http://www.screencast.com/t/RVlhFKaMCGyN" target="_blank" rel="http://www.screencast.com/t/RVlhFKaMCGyN"><img class="size-full wp-image-956 " alt="View Recorded Webinar Now!" src="http://www.marketsharp.com/blog/wp-content/uploads/2013/04/ShowsEventsLogo300.jpg" width="300" height="261" /></a><p class="wp-caption-text">View Recorded Webinar Now!</p></div>
<h3>View this special webinar to learn how one company INCREASED their business by over $1,000,000 over the prior year by using shows and events!</h3>
<p>Does your company use home shows and events to generate leads for your home improvement business?</p>
<p>Are you getting as many leads as you should get? The most common answer to these two questions is yes and no, yes we do events and home shows and no they don’t produce as many leads as they should! You might have even quit doing shows out of frustration! It’s Time to Take a FRESH Look At This Lead Source!</p>
<p><strong>In this information packed webinar, Joe Talmon and Dave Yoho from Dave Yoho Associates will discuss how this lead source can drive an abundance of cost-effective leads to your company including….</strong></p>
<ul>
<li><span id="more-955"></span>Learn – how the most successful companies use shows and events</li>
<li>How to create an <strong>“Interruption Device”</strong> and why you must have one (the key to success)</li>
<li>What important lessons your staff can learn AT the show/event</li>
<li>How to develop methods to maximize your results</li>
<li>Finding events “year-round” that drive non-competitive leads<img class="alignright size-full wp-image-957" alt="AID-Principle200" src="http://www.marketsharp.com/blog/wp-content/uploads/2013/04/AID-Principle200.jpg" width="204" height="275" /></li>
<li>Which staff members should be working your booth and <strong>which ones shouldn’t</strong> (this may surprise you)</li>
<li>How to make your display stand out from the crowd (avoid being a “me too” vendor)</li>
<li>How to pre-promote the show/event and motivate prospects to search <strong>you</strong> out (virtually none of your competition does this)</li>
<li>What promotion materials are needed and making sure you have them in the right place</li>
<li>Preparing the people manning your booth so they’re scripted and rehearsed on what to say, what to wear and what to do to generate leads</li>
<li>Graphic illustrations of what <strong>NOT</strong> to do at your shows (you’ll love this)</li>
<li>What an <strong>“Attraction Device”</strong> does for your results</li>
<li>Why it’s important to understand – that your competition is NOT the other companies in your category</li>
<li>Coordinating with your call center to set leads <strong>on the spot</strong> (critical)</li>
<li>How to be proactive – vs – passive in generating event leads</li>
<li>Important tips on selling/closing show/event leads (these are a bit different than your other leads)</li>
<li>And &#8211; - much more</li>
</ul>
<p><strong>Don’t miss this one&#8230;</strong> Joe and Dave will discuss how to train your staff to effectively get more Prospects, Appointments and Sales from your shows and events. If you’ve ‘given up’ on shows and events as a method for generating leads you should join us for this event (you may discover gold).</p>
<p style="text-align: center;"><a href="http://www.screencast.com/t/RVlhFKaMCGyN" target="_blank" rel="http://www.screencast.com/t/RVlhFKaMCGyN"><img class="aligncenter size-full wp-image-74" title="View-Rec-Webinar-Button" alt="" src="http://www.marketsharp.com/blog/wp-content/uploads/2010/07/View-Rec-Webinar-Button.jpg" width="240" height="46" /></a><em>(don&#8217;t forget to turn up your computer speakers)</em></p>
<p><span style="color: #808080;"><strong>ABOUT THE PRESENTERS:</strong></span></p>
<p><img class="alignright size-full wp-image-958" alt="Yoho-Yoho-Smith-Talmon210" src="http://www.marketsharp.com/blog/wp-content/uploads/2013/04/Yoho-Yoho-Smith-Talmon210.jpg" width="285" height="96" /><strong>Dave Yoho, David Alan Yoho, Brian Smith and Joe Talmon</strong> are all top industry consultants <strong> </strong>and have decades of experience training salespeople in the remodeling/home improvement sector.</p>
<p>Dave Yoho Associates (DYA) is the oldest, largest and most successful consulting groups operating within North America. Since 1962, they have been dedicated to improving productivity and profit for their clients. They maintain a primary niche within the building products and home improvement industry. For more information about DYA visit <a title="Dave Yoho Associates Website" href="http://www.daveyoho.com">www.daveyoho.com</a></p>
<div>
<p>&nbsp;</p>
<p><strong><span style="color: #808080;">PRESENTED BY</span><span style="color: #808080;">:</span></strong></p>
<p><strong><span style="color: #808080;"><a href="http://www.marketsharp.com" target="_blank"><img class="size-full wp-image-73    alignright" title="MarketSharp Software and Services" alt="" src="http://www.marketsharp.com/blog/wp-content/uploads/2010/07/New-MS-Logo300.jpg" width="300" height="74" /></a></span></strong></p>
<p><a href="http://www.daveyoho.com" target="_blank" rel="http://www.daveyoho.com"><img class="size-full wp-image-535   alignleft" title="Dave Yoho Associates" alt="" src="http://www.marketsharp.com/blog/wp-content/uploads/2011/02/daveyohologo_000.jpg" width="218" height="75" /></a></p>
</div>
]]></content:encoded>
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		<title>Remodelers: Some People are Overwhelmed by Marketing – Are You? 7 Keys to Marketing Success!</title>
		<link>http://www.marketsharp.com/blog/2013/02/28/remodelersoverwhelmed-by-marketing/</link>
		<comments>http://www.marketsharp.com/blog/2013/02/28/remodelersoverwhelmed-by-marketing/#comments</comments>
		<pubDate>Thu, 28 Feb 2013 19:38:50 +0000</pubDate>
		<dc:creator>Michelle</dc:creator>
				<category><![CDATA[Archived Webinars]]></category>
		<category><![CDATA[Business Growth Series]]></category>
		<category><![CDATA[generating leads]]></category>
		<category><![CDATA[marketing for remodelers]]></category>
		<category><![CDATA[Remodeling Business Management]]></category>
		<category><![CDATA[Remodeling Marketing Resource]]></category>

		<guid isPermaLink="false">http://www.marketsharp.com/blog/?p=938</guid>
		<description><![CDATA[Some People are Overwhelmed by Marketing – Are You? 7 Keys to Marketing Success! Presenter: Kyle Hunt, Owner of Remodel Your Marketing Archive Date: February 27, 2013   Let me guess… you might not be attracting all of the remodeling clients you’d like to have (or struggle with converting your leads to paying projects.) Or [...]]]></description>
				<content:encoded><![CDATA[<h2>Some People are Overwhelmed by Marketing – Are You? 7 Keys to Marketing Success!</h2>
<h2></h2>
<address>Presenter: Kyle Hunt, Owner of Remodel Your Marketing</address>
<address>Archive Date: February 27, 2013</address>
<address> </address>
<div id="attachment_939" class="wp-caption alignright" style="width: 310px"><a href="http://www.screencast.com/t/QTL31Kow" target="_blank" rel="http://www.screencast.com/t/QTL31Kow"><img class="size-full wp-image-939  " style="margin-left: 2px; margin-right: 2px;" alt="View Recorded Webinar Now!" src="http://www.marketsharp.com/blog/wp-content/uploads/2013/04/Marketing-Success-Logo300.jpg" width="300" height="274" /></a><p class="wp-caption-text">View Recorded Webinar Now!</p></div>
<p><strong>Let me guess…</strong> you might not be attracting all of the remodeling clients you’d like to have (or struggle with converting your leads to paying projects.) Or maybe you’re overwhelmed with all of the different things you know you could be doing to market your remodeling business. A recent industry survey revealed that 73% of remodelers cited “Consistent Lead Generation” as the biggest challenge their company is currently facing. Wow!</p>
<p>You <strong>want</strong> to improve your marketing and sales system, but something’s holding you back… you just can’t put your finger on it!</p>
<h3>This Webinar Will Reveal Just WHAT That Missing Ingredient Is!</h3>
<p>Here’s the deal… in almost every case, most remodelers know <strong>where</strong> they want to go (maybe 2.5 million in revenue)… and they know where they are (maybe 1.5 million in revenue). <strong>But they don’t have any idea what very NEXT step they should take to achieve their sales goals.</strong> If that’s you…you <strong>need</strong> to attend this webinar.</p>
<p>In this unique webinar, <strong>Kyle Hunt,</strong> President of Remodel Your Marketing, is going to begin by jumping up on his &#8216;Soapbox&#8217; for about 5-10 minutes. He’ll talk about how you are FLOODED with marketing ideas and choices. You don&#8217;t LACK ideas or marketing options. The PROBLEM is that you likely struggle with understanding what to do NEXT. Ahhhh, and here’s where the magic comes in. Kyle will then reveal that <strong>one key ingredient</strong> needed to bring clarity to your marketing program and blow that glass ceiling off your growth goals!</p>
<p><strong>In addition to learning about this essential element, you&#8217;ll also be getting the details on <span style="color: #ff6600;">7 Specific Keys to Marketing Success</span> &#8211; a healthy dose of proven and practical &#8216;real-world&#8217; examples, like</strong></p>
<ul>
<li><strong><span id="more-938"></span></strong>A simple letter that <strong>generated a $70,000</strong> remodeling sale (really!)<img class="alignright size-full wp-image-961" alt="trashcan200" src="http://www.marketsharp.com/blog/wp-content/uploads/2013/02/trashcan200.jpg" width="200" height="170" /></li>
<li>How <strong>mailing out a trash can</strong> resulted in $1.6M in revenue for a remodeler over the last 12 months (and you can do the same thing tomorrow)</li>
<li>What BLB&#8217;s are and why you need to be doing four of them every month</li>
<li>How to most <strong>effectively use the web</strong> in your lead generation efforts</li>
<li>Great ways to stay in touch with your previous clients without hardly lifting a finger</li>
<li>An area of your <strong>sales pipeline</strong> that gets neglected and how to fix it</li>
<li>How to easily put your follow-up program on autopilot</li>
<li>And more proven, practical, simple, and effective tips for how to generate a<strong> consistent flow</strong> of ideal remodeling leads and convert those leads to paying projects!</li>
</ul>
<p style="text-align: center;"><a href="http://www.screencast.com/t/QTL31Kow" target="_blank" rel="http://www.screencast.com/t/QTL31Kow"><img class="aligncenter size-full wp-image-74" title="View Recorded Webinar" alt="" src="http://www.marketsharp.com/blog/wp-content/uploads/2010/07/View-Rec-Webinar-Button.jpg" width="300" height="58" /></a><em>(don&#8217;t forget to turn up your speakers)</em></p>
<p><strong>ABOUT THE PRESENTER:</strong></p>
<p><strong>Kyle Hunt, Owner of Remodel Your Marketing<br />
</strong></p>
<p>&nbsp;</p>
<p><a href="http://www.marketsharp.com/blog/wp-content/uploads/2013/04/KyleHunt.jpg"><img class="alignleft size-full wp-image-940" style="margin-left: 5px; margin-right: 5px;" alt="KyleHunt" src="http://www.marketsharp.com/blog/wp-content/uploads/2013/04/KyleHunt.jpg" width="83" height="99" /></a>After years of experience in the remodeling industry, Kyle now installs his proven and practical Marketing System for remodelers and contractors throughout the U.S.</p>
<p>Kyle resides in Michigan with his wife and three kids (#4 is on the way&#8230;) Contact him at 517.548.7140; kyle@remodelyourmarketing.com; or find him online at <a href="http://www.RemodelYourMarketing.com" target="_blank">www.RemodelYourMarketing.com</a>.</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p><strong>WEBINA</strong><strong>R SPONSORS:</strong></p>
<p><a href="http://www.forresidentialpros.com" target="_blank" rel="http://www.forresidentialpros.com"><img class="wp-image-822 alignleft" title="QR Logo New" alt="" src="http://www.marketsharp.com/blog/wp-content/uploads/2012/02/QR_Logo_2012-HR-NEW209.png" width="209" height="59" /></a></p>
<p><a href="http://www.exteriorcontractor.com/"><img class="size-full wp-image-203 alignright" title="Exterior Contractor logo" alt="" src="http://www.marketsharp.com/blog/wp-content/uploads/2010/08/ExteriorConlogo.png" width="234" height="67" /></a><a href="http://www.marketsharp.com/"><img class="aligncenter size-full wp-image-202" title="Marketsharp logo" alt="" src="http://www.marketsharp.com/blog/wp-content/uploads/2010/08/Marketsharplogo.png" width="234" height="67" /></a></p>
<h5 style="text-align: center;">Visit <a title="Business Growth Webinar Series" href="../../growthcoach" target="_blank">BUSINESS GROWTH SERIES</a> to learn about the next webinar.</h5>
]]></content:encoded>
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		<title>Focus 2013: 4 Keys To Improve Profitability This Year for Remodelers</title>
		<link>http://www.marketsharp.com/blog/2013/01/31/focus-2013improve-profitability/</link>
		<comments>http://www.marketsharp.com/blog/2013/01/31/focus-2013improve-profitability/#comments</comments>
		<pubDate>Thu, 31 Jan 2013 19:59:38 +0000</pubDate>
		<dc:creator>Michelle</dc:creator>
				<category><![CDATA[Archived Webinars]]></category>
		<category><![CDATA[Home Improvement Profitability Series]]></category>
		<category><![CDATA[contractor webinar]]></category>
		<category><![CDATA[handling objections in the home]]></category>
		<category><![CDATA[Handling Sales Objections]]></category>
		<category><![CDATA[home improvement contractors]]></category>
		<category><![CDATA[Lead Follow-up]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[Lead Management Software]]></category>
		<category><![CDATA[Leads Generation Techniques]]></category>
		<category><![CDATA[Marketing strategies]]></category>
		<category><![CDATA[marketing system for remodelers]]></category>
		<category><![CDATA[remodeling contractors]]></category>
		<category><![CDATA[Remodeling Marketing Resource]]></category>
		<category><![CDATA[roofing contractors]]></category>
		<category><![CDATA[sales]]></category>
		<category><![CDATA[sales techniques for remodelers]]></category>
		<category><![CDATA[webinar]]></category>

		<guid isPermaLink="false">http://www.marketsharp.com/blog/?p=945</guid>
		<description><![CDATA[Focus 2013: 4 Keys To Improve Profitability This Year for Remodelers Presenter: Dave Yoho &#38; Brian Smith of Dave Yoho Associates &#38; D.S. Berenson, Berenson LLP Archive Date: January 31, 2013 Remember the good ole days when EVERYTHING in our business seemed easier? We’re talking lead generation, closing sales, getting jobs financed, legal/tax issues, etc. [...]]]></description>
				<content:encoded><![CDATA[<h2>Focus 2013: 4 Keys To Improve Profitability This Year for Remodelers</h2>
<p><em><strong> </strong><strong>Presenter: Dave Yoho &amp; Brian Smith of Dave Yoho Associates &amp; D.S. Berenson, Berenson LLP<br />
</strong></em></p>
<p><em><strong>Archive Date: January 31, 2013<br />
</strong></em></p>
<h3></h3>
<h3><strong></strong>Remember the good ole days when EVERYTHING in our business seemed easier?</h3>
<div id="attachment_946" class="wp-caption alignright" style="width: 310px"><a href="http://www.screencast.com/t/ujyWtpiG7" target="_blank" rel="http://www.screencast.com/t/ujyWtpiG7"><img class="size-full wp-image-946 " style="margin-left: 5px; margin-right: 5px;" alt="View Recorded Webinar Now!" src="http://www.marketsharp.com/blog/wp-content/uploads/2013/04/4-keys-to-profit-Logo300.jpg" width="300" height="176" /></a><p class="wp-caption-text">View Recorded Webinar Now!</p></div>
<p>We’re talking lead generation, closing sales, getting jobs financed, legal/tax issues, etc. Well here’s some good news… those items really aren’t<strong> harder</strong> in today’s marketplace but they are<strong> different</strong>. If you are trying to operate your business like you did in 2007 (or earlier) it’s likely a struggle.</p>
<p><strong>The Times They ARE a Changin&#8217;</strong> (Bob Dylan, 1964)! The question is… <em>&#8220;Are you keeping up with these changes affecting our industry?&#8221;</em> The growing companies are the ones staying ahead of the curve (and their competition) with these trends, cycles, etc.</p>
<p>That’s exactly what we will be discussing in this fast paced session presented by <strong>Dave Yoho and Brian Smith,</strong> from Dave Yoho Associates along with <strong>D.S. Berenson</strong>, the industry’s leading legal authority. They will be presenting <strong>4 key areas of your business</strong> to FOCUS on in 2013 to maximize profits…</p>
<ol>
<li>Lead Generation/Handling (always an issue)</li>
<li>Leveraging Your Company’s Biggest Asset (your database)</li>
<li>The Proper Use of Creative Financing (huge)</li>
<li>The Most Pressing Current Legal/Tax Issues (changing everyday)</li>
</ol>
<p>You will learn “what’s working” with the most successful remodeling companies in the country. If your business needs a ‘kickstart’ for 2013 this session is for you! The webinar is part of the Focus 2013 Series that will continue through June of this year.</p>
<p><strong>During this important webinar you will discover&#8230;</strong></p>
<ul>
<li><span id="more-945"></span>How to attract MORE and less expensive leads</li>
<li>Methods to improve the QUALITY of each and every lead you acquire</li>
<li>The reasons why most canvassing programs fail (and why some succeed)</li>
<li>How you can <strong>increase sales by 10-20%</strong> without generating any more leads (really)</li>
<li>Why your ‘data’ is the biggest asset your company has (and how to leverage it)</li>
<li>How independent contractors and Section 3508 (IRS code) salespeople affect your health insurance</li>
<li>How the most successful companies use <strong>financing</strong> to increase revenue</li>
<li>Tips on how to outsell your competition with unique financing programs</li>
<li>Why you need to go <strong>beyond</strong> having a “rehash” program and the role your database plays<img class="alignright size-full wp-image-949" alt="govreg100" src="http://www.marketsharp.com/blog/wp-content/uploads/2013/04/govreg100.jpg" width="100" height="86" /></li>
<li>What role “scripts” play in converting a raw inquiry to a solid, set appointment</li>
<li>A thorough explanation of new <strong>I.R.S. rules</strong> for small businesses</li>
<li>How to identify the I.R.S. “danger line” for part-time employees (don’t get blindsided)”</li>
<li>Much More!</li>
</ul>
<p><strong>To Sum Up</strong>… If you’re ready to move into 2013 with huge momentum be sure to join us for this timely webinar. Let us give you actionable ideas on how you can sharpen your FOCUS for 2013!</p>
<p style="text-align: center;"><a href="http://www.screencast.com/t/ujyWtpiG7" target="_blank" rel="http://www.screencast.com/t/ujyWtpiG7"><img class="aligncenter size-full wp-image-74" title="View-Rec-Webinar-Button" alt="" src="http://www.marketsharp.com/blog/wp-content/uploads/2010/07/View-Rec-Webinar-Button.jpg" width="240" height="46" /></a><em>(don&#8217;t forget to turn up your computer speakers)</em></p>
<p><span style="color: #808080;"><strong>ABOUT THE PRESENTERS:</strong></span></p>
<p><strong><a href="http://www.daveyoho.com"><img class="alignright size-full wp-image-71" title="Yoho-Yoho-Smith210" alt="" src="http://www.marketsharp.com/blog/wp-content/uploads/2010/07/Yoho-Yoho-Smith210.jpg" width="210" height="96" /></a>Dave Yoho, David Alan Yoho and Brian Smith</strong> are all top industry consultants <strong> </strong>and have decades of experience training salespeople in the remodeling/home improvement sector.</p>
<p>Dave Yoho Associates (DYA) is the oldest, largest and most successful consulting groups operating within North America. Since 1962, they have been dedicated to improving productivity and profit for their clients. They maintain a primary niche within the building products and home improvement industry. For more information about DYA visit <a title="Dave Yoho Associates Website" href="http://www.daveyoho.com">www.daveyoho.com</a></p>
<p><a href="http://www.marketsharp.com/blog/wp-content/uploads/2011/05/DSBerenson100.jpg"><img class="alignleft size-full wp-image-678" alt="DSBerenson100" src="http://www.marketsharp.com/blog/wp-content/uploads/2011/05/DSBerenson100.jpg" width="96" height="133" /></a><strong>D.S. Berenson, Berenson LLC</strong></p>
<p align="left">D.S. Berenson is the Washington, D.C. Managing Partner of Berenson LLP, the nation’s only law firm with an exclusive national practice in design/build and home improvement law.</p>
<p>A noted lecturer and author, his experience includes the Office of Chief Counsel of the Internal Revenue Service out of New York and the Securities and Exchange Commission in Washington, D.C. He is active in all areas of the remodeling and home improvement industry.</p>
<div>
<p>&nbsp;</p>
<p><strong><span style="color: #808080;">PRESENTED BY</span><span style="color: #808080;">:</span></strong></p>
<p><strong><span style="color: #808080;"><a href="http://www.marketsharp.com" target="_blank"><img class="size-full wp-image-73    alignright" title="MarketSharp Software and Services" alt="" src="http://www.marketsharp.com/blog/wp-content/uploads/2010/07/New-MS-Logo300.jpg" width="300" height="74" /></a></span></strong></p>
<p><a href="http://www.daveyoho.com" target="_blank" rel="http://www.daveyoho.com"><img class="size-full wp-image-535   alignleft" title="Dave Yoho Associates" alt="" src="http://www.marketsharp.com/blog/wp-content/uploads/2011/02/daveyohologo_000.jpg" width="218" height="75" /></a></p>
</div>
]]></content:encoded>
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		<title>Remodelers: It&#8217;s ALL About Leads: Your 5 Step Marketing Blueprint for 2013!</title>
		<link>http://www.marketsharp.com/blog/2013/01/17/allaboutleads-2/</link>
		<comments>http://www.marketsharp.com/blog/2013/01/17/allaboutleads-2/#comments</comments>
		<pubDate>Thu, 17 Jan 2013 15:45:29 +0000</pubDate>
		<dc:creator>Michelle</dc:creator>
				<category><![CDATA[Archived Webinars]]></category>
		<category><![CDATA[Business Growth Series]]></category>
		<category><![CDATA[Creating a Marketing Plan]]></category>
		<category><![CDATA[Effective Planning]]></category>
		<category><![CDATA[generating leads]]></category>
		<category><![CDATA[Remodeling Business Management]]></category>
		<category><![CDATA[Remodeling Marketing Resource]]></category>

		<guid isPermaLink="false">http://www.marketsharp.com/blog/?p=925</guid>
		<description><![CDATA[It&#8217;s ALL About Leads: Your 5 Step Marketing Blueprint for 2013! Presenter: Tim Musch, Director of Business Development, MarketSharp Software Archive Date: December 19, 2012   Let’s face it… Our business is changing at warp speed… especially things related to marketing, advertising and sales. As 2012 winds down, it’s a great time to “reflect”, “regroup” [...]]]></description>
				<content:encoded><![CDATA[<h2>It&#8217;s ALL About Leads: Your 5 Step Marketing Blueprint for 2013!</h2>
<h2></h2>
<address>Presenter: Tim Musch, Director of Business Development, MarketSharp Software</address>
<div id="attachment_927" class="wp-caption alignright" style="width: 250px"><a href="http://www.screencast.com/t/cxFVuTMHqTY8" target="_blank" rel="http://www.screencast.com/t/cxFVuTMHqTY8"><img class=" wp-image-927  " alt="View Recoreded Webinar Now!" src="http://www.marketsharp.com/blog/wp-content/uploads/2013/01/Marketing-BluePrint2013-300.jpg" width="240" height="240" /></a><p class="wp-caption-text">View Recorded Webinar Now!</p></div>
<address>Archive Date: December 19, 2012</address>
<address> </address>
<p>Let’s face it… Our business is changing at warp speed… especially things related to marketing, advertising and sales. As 2012 winds down, it’s a great time to <strong>“reflect”</strong>, <strong>“regroup”</strong> and finally <strong>“repurpose”</strong> your business for 2013.</p>
<p>In this webinar, Tim Musch, Director of Business Development from MarketSharp will detail <strong>the five basic steps to effective planning</strong> to help level out the peaks and valleys in your business and provide a steady flow of ‘ready to buy’ leads. At the conclusion of this webinar, you WILL be able to plan out an effective marketing program for 2013!</p>
<p><strong>And get this… we will show you a way to grow your business by 61% in 2013 while only getting 10% better at what you do! Really, we will!</strong></p>
<p>We will brainstorm strategies and tactics designed to flat out WORK in today’s marketplace. As a bonus for attending, you will receive <strong>three powerful planning and implementation tools</strong> (these are VERY cool) absolutely free that will help make achieving your 2013 goals a breeze.</p>
<p><strong>In this important webinar&#8230; You will discover:</strong></p>
<ul>
<li><strong><span id="more-925"></span></strong>What is ‘Goal #1’ and why it is critical to your success</li>
<li>Specific, actionable ideas to separate yourself from your competition</li>
<li>Where to find <strong>&#8216;ready to buy&#8217;</strong> leads at a reasonable cost</li>
<li>Why you can grow your business <strong>in spite of</strong> our soft economy in 2013</li>
<li>How to set and achieve practical goals</li>
<li>Why do you need a plan and <strong>how</strong> to start building it</li>
<li>Tools needed to develop a useful marketing plan</li>
<li>Reporting ideas to measure the effectiveness of your plan</li>
<li>What percent of sales should you spend on advertising to meet your goals</li>
<li>How many jobs you have to sell to meet your goals</li>
<li>How many leads you need to generate to meet your goals</li>
<li>Why using a<strong> ‘marketing calendar’</strong> to schedule your marketing events is so important</li>
<li>How to allocate monthly marketing expenditures for each advertising source</li>
<li>Simple methods to track actual marketing expenditures by month</li>
<li>How to use the <strong>Planning Spreadsheet</strong> to track and manage your plan. (The Planning Spreadsheet is an Excel program provided to all webinar attendees free of charge.)</li>
</ul>
<p style="text-align: center;"><a href="http://www.screencast.com/t/cxFVuTMHqTY8" target="_blank" rel="http://www.screencast.com/t/cxFVuTMHqTY8"><img class="aligncenter size-full wp-image-74" title="View Recorded Webinar" alt="" src="http://www.marketsharp.com/blog/wp-content/uploads/2010/07/View-Rec-Webinar-Button.jpg" width="300" height="58" /></a><em>(don&#8217;t forget to turn up your speakers)</em></p>
<p><strong>ABOUT THE PRESENTER:</strong></p>
<p><strong>Tim Musch, Director of Business Development, MarketSharp Software<br />
</strong></p>
<p><strong><img class="alignleft size-full wp-image-926" style="margin: 0px 5px;" alt="TimMusch250-72" src="http://www.marketsharp.com/blog/wp-content/uploads/2013/01/TimMusch250-72.png" width="150" height="126" /></strong></p>
<p>Tim has spent the last 25 years developing and refining computerized database marketing systems for the remodeling industry. Prior to that, he spent 15 years gaining experience in a family owned remodeling company in Central Wisconsin. Currently, Tim is Director of Business Development for MarketSharp Software located in Lacrosse, WI. MarketSharp has supplied computerized marketing solutions to over 2600 of the country’s most successful remodelers including of 42% of Qualified Remodeler’s Top 500.</p>
<p>Over the past few years, Tim has spoken to hundreds of groups building the case for the benefits of systemizing remodeler’s businesses. Tim’s formal education includes a degree in Marketing.</p>
<p>&nbsp;</p>
<p><strong>WEBINA</strong><strong>R SPONSORS:</strong></p>
<p><a href="http://www.forresidentialpros.com" target="_blank" rel="http://www.forresidentialpros.com"><img class="wp-image-822 alignleft" title="QR Logo New" alt="" src="http://www.marketsharp.com/blog/wp-content/uploads/2012/02/QR_Logo_2012-HR-NEW209.png" width="209" height="59" /></a></p>
<p><a href="http://www.exteriorcontractor.com/"><img class="size-full wp-image-203 alignright" title="Exterior Contractor logo" alt="" src="http://www.marketsharp.com/blog/wp-content/uploads/2010/08/ExteriorConlogo.png" width="234" height="67" /></a><a href="http://www.marketsharp.com/"><img class="aligncenter size-full wp-image-202" title="Marketsharp logo" alt="" src="http://www.marketsharp.com/blog/wp-content/uploads/2010/08/Marketsharplogo.png" width="234" height="67" /></a></p>
<h5 style="text-align: center;">Visit <a title="Business Growth Webinar Series" href="../../growthcoach" target="_blank">BUSINESS GROWTH SERIES</a> to learn about the next webinar.</h5>
]]></content:encoded>
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		<title>MarketSharp &amp; Re-Bath</title>
		<link>http://www.marketsharp.com/blog/2013/01/11/rebath/</link>
		<comments>http://www.marketsharp.com/blog/2013/01/11/rebath/#comments</comments>
		<pubDate>Fri, 11 Jan 2013 22:01:22 +0000</pubDate>
		<dc:creator>Michelle</dc:creator>
				<category><![CDATA[Industry News]]></category>
		<category><![CDATA[MarketSharp Announcements]]></category>
		<category><![CDATA[Remodeling News]]></category>

		<guid isPermaLink="false">http://www.marketsharp.com/blog/?p=916</guid>
		<description><![CDATA[Re-Bath® Chooses MarketSharp As Preferred CRM Solution! MarketSharp Selected by Re-Bath® to Empower Franchisee Network by Streamlining Fundamental Business Practices with Proven Contact and Business Management Solution. La Crosse, WI  (January 11, 2013) &#8211; MarketSharp, a web-based, contact tracking and business management solution for remodeling contractors and home service professionals, today announced a strategic partner [...]]]></description>
				<content:encoded><![CDATA[<h2><strong>Re-Bath<sup>®</sup> Chooses MarketSharp As Preferred CRM Solution!</strong></h2>
<p style="text-align: left;" align="center"><strong>MarketSharp Selected by Re-Bath<sup>®</sup> to Empower Franchisee Network by Streamlining Fundamental Business Practices with Proven Contact and Business Management Solution.</strong></p>
<p><a href="http://www.marketsharp.com/blog/wp-content/uploads/2013/01/RBMS200.jpg"><img class="alignright size-full wp-image-918" title="RBMS200" src="http://www.marketsharp.com/blog/wp-content/uploads/2013/01/RBMS200.jpg" alt="" width="200" height="99" /></a>La Crosse, WI  (January 11, 2013) &#8211; MarketSharp, a web-based, contact tracking and business management solution for remodeling contractors and home service professionals, today announced a strategic partner alliance with Re-Bath<sup>®</sup>,  LLC, a complete turnkey franchise business system featuring Re-Bath<sup>®</sup>’s proprietary bathroom remodeling products and convenient installation services including bathtubs, shower bases, vanity cabinets, pedestal sinks, flooring, fixtures and more.</p>
<p>Re-Bath<sup>®</sup> has partnered with MarketSharp, the leading web-based CRM application in the remodeling industry, to help continue their growth, support their focus on innovation, and increase communication and collaboration within their franchise network. Re-Bath<sup>®</sup> selected MarketSharp for its franchisees to reduce inefficiencies and lower operating costs while driving new business and standardizing business processes.</p>
<p>“We’re thrilled to partner with MarketSharp. At Re-Bath<sup>®</sup>, we’ve always had a solid business model, a brand that sells and proper training and ongoing support to provide a structured plan of success for our franchisee network. However, we’ve never had a ‘company endorsed’ computerized system to bring everyone and every best practice together. With MarketSharp, we hope to continue to elevate the satisfaction and performance levels of our franchisees”, said Mark Dawson, Re-Bath® CEO/President, “but at the same time grow profits by improving business processes and reducing costs associated with managing a network of diverse franchisees with varying needs, resources and technology acceptance.”</p>
<p>By implementing MarketSharp, Re-Bath<sup>®</sup> franchisees will have one centralized location to monitor every interaction and get valuable insight about their entire operation to make better informed decisions to drive more profits. With MarketSharp, Re-Bath<sup>®</sup> franchisees can generate more leads, track contact/job data, schedule any appointment or project, automate follow-up activities, manage production and service, comply with Lead Paint regulations,  and increase office efficiencies, plus monitor performance with real-time dashboards and sophisticated reporting. Re-Bath<sup>®</sup> franchisees can also stay connected on-the-go by accessing key information from their smart-phones or other devices.</p>
<p>“We’re very excited about our partnership with Re-Bath<sup>®</sup>”, stated Jason Oefstedahl, General Manager of MarketSharp. “We’re eager to provide the tool that will help Re-Bath<sup>®</sup> franchisees  protect existing and future revenue by better maintaining valuable customer relationships, reviving unsold lead opportunities, empowering teams to be more efficient, and streamlining their business practices to increase profits, while reducing their overall cost of doing business. And like Re-Bath<sup>®</sup>, we’re dedicated to providing the support and training to supercharge proficiency and maximize their results!”</p>
<p>Plans for 2013 include numerous Re-Bath® specific enhancements to MarketSharp&#8217;s robust feature set making the solution ideal for Re-Bath<sup>®</sup> franchisees and their business process.  Additionally, special group pricing has been negotiated for all franchisees.</p>
<p><span id="more-916"></span></p>
<hr />
<p><strong>About MarketSharp Software and Services</strong></p>
<p>At MarketSharp, innovative software with &#8216;remarkable’ customer support is our product, but empowering the remodeling and home service industry to reach new levels of success is our passion!</p>
<p>MarketSharp is a contact tracking and business management application that will <strong>lower lead costs, increase closing ratios, and improve overall office efficiency!</strong> MarketSharp empowers remodelers, contractors and home service pros with advanced functionality in lead generation and marketing; searching and filtering for instant data retrieval; lead, customer and job tracking; production and service management; and reporting and data analysis. Plus, the secure, permission-based anywhere web-based access makes it perfect for any mobile device.</p>
<p>MarketSharp Software has helped thousands of remodelers and home service professionals throughout America use software as an extremely powerful and effective sales, marketing and management tool. For more information, visit MarketSharp’s Web site at <a title="MarketSharp Software &amp; Services" href="http://www.MarketSharp.com" target="_blank">www.MarketSharp.com</a> or call 800-335-4254.</p>
<p><strong>About Re-Bath</strong></p>
<p>Re-Bath<sup>®</sup> Franchisees present homeowners with an alternative to worn out bathtubs, outdated tile walls and dingy shower bases offering a range of replacement bathtubs, walk-in bathtubs, bathtub to shower conversions and much more. Over 30 years ago, Re-Bath<sup>®</sup> reinvented bathroom remodeling with a quick and convenient solution. Since then, they’ve renovated millions of bathrooms with high quality DuraBath<sup>®</sup> SSP material cleanly, quickly and affordably without interrupting life at home. And it often takes just a few days to complete a customized bathroom.  For information about Re-Bath<sup>®</sup> products and request a FREE in-home estimate call 1-800-BATHTUB.</p>
<p>Re-Bath<sup>®</sup>, LLC’s innovative products and installation technology, proven systematized business models and excellent reputation has created a unique franchise opportunity. For information about Re-Bath<sup>®</sup> Franchise opportunities visit <a href="http://www.rebath.com/ownership/">http://www.rebath.com/ownership/</a></p>
<p><strong><br />
</strong></p>
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		<title>Remodelers: How the iPad Is Revolutionizing The Way Business Is “Earned” With Today’s Consumer!</title>
		<link>http://www.marketsharp.com/blog/2012/11/05/ipadrevolutionizing/</link>
		<comments>http://www.marketsharp.com/blog/2012/11/05/ipadrevolutionizing/#comments</comments>
		<pubDate>Mon, 05 Nov 2012 16:51:45 +0000</pubDate>
		<dc:creator>Michelle</dc:creator>
				<category><![CDATA[Archived Webinars]]></category>
		<category><![CDATA[Business Growth Series]]></category>
		<category><![CDATA[ipad and inhome sales]]></category>
		<category><![CDATA[iPad and Selling]]></category>
		<category><![CDATA[ipad as a pitchbook]]></category>
		<category><![CDATA[ipad presentations for remodelers]]></category>
		<category><![CDATA[Remodeling Business Management]]></category>
		<category><![CDATA[Remodeling Marketing Resource]]></category>

		<guid isPermaLink="false">http://www.marketsharp.com/blog/?p=904</guid>
		<description><![CDATA[How the iPad Is Revolutionizing The Way Business Is “Earned” With Today’s Consumer! Presenter: Robert Ritsema, founder of iPitch Productions, LLC Archive Date: October 31, 2012   84 Million!! No, that’s probably not your sales goal for 2013 but it IS the number of iPads that have been sold to date… Wow!! There must be [...]]]></description>
				<content:encoded><![CDATA[<h2>How the iPad Is Revolutionizing The Way Business Is “Earned” With Today’s Consumer!</h2>
<address>Presenter: Robert Ritsema, founder of iPitch Productions, LLC<br />
Archive Date: October 31, 2012</address>
<address> </address>
<div id="attachment_905" class="wp-caption alignright" style="width: 310px"><a href="http://www.screencast.com/t/g6oAGuweAH" rel="http://www.screencast.com/t/g6oAGuweAH" target="_blank"><img class="size-full wp-image-905 " title="IpadWebinar-Logo300" src="http://www.marketsharp.com/blog/wp-content/uploads/2012/11/Ipad-Logo300.jpg" alt="" width="300" height="225" /></a><p class="wp-caption-text">Click to view recorded webinar!</p></div>
<p><strong>84 Million!!</strong> No, that’s probably not your sales goal for 2013 but it IS the number of iPads that have been sold to date… Wow!! There must be a reason don’t you think?</p>
<p><strong>FACT:</strong> 59% of sales organizations have a company sponsored initiative to assess and deploy tablets for their sales force. Another 31% are considering one and only 10% had no interest at all. Survey conducted by the Sales Management Association.</p>
<p>The question is this… <strong>Are you?</strong> If not, you should be and if so… Are you or your salespeople <strong>FULLY</strong> leveraging the absolute power of this incredible device to help improve your company’s sales performance?</p>
<p><strong>Say Goodbye To The “Pitchbooks” of Yesterday!</strong></p>
<p>Today’s consumer is quite demanding. It’s no longer adequate to sit down with them and page through a 60 page 3-hour presentation and expect it to do the job. Instead they are expecting concise, engaging information with a flair that educates, entertains but most importantly <strong>SELLS!</strong></p>
<p>Chances are that your company or some of your individual salespeople are already using iPads in their presentations. Those who are using it choose to utilize its strengths such as e-mail, photos, videos, notes and presentations. But here’s the deal… the challenge lies in how to take what may work for one and have it work for all within the organization in a strategic, systematic and effective integration plan.</p>
<p><strong>Going Beyond Pictures, Videos and Slides</strong></p>
<p>In this special webinar, Robert Ritsema, founder of iPitch Productions, LLC will elaborate on ideas that <strong>go well beyond the “typical” obvious uses of an iPad</strong> and how your company can benefit from a strategic and integrated iPad initiative specifically for the remodeling industry.</p>
<p><strong>What you will learn:</strong></p>
<ul>
<li><strong><span id="more-904"></span></strong>Why iPad is the smart choice for communicating the overall value proposition to your prospects</li>
<li>How iPad <strong>breaks down barriers</strong> between buyer and seller and overcomes “What’s Wrong” with more traditional “pitch book” presentations</li>
<li>What components of your in-home sales process are impacted by the iPad (i.e.needs assessment, closing, price conditioning, etc.)</li>
<li>Ways that the iPad can <strong>dramatically increase efficiencies</strong> beyond the sales presentation</li>
<li>How to increase customer engagement with the iPad and<strong> make your presentations FUN</strong> for your prospects</li>
<li>Methods on how your sales documents (proposals, contracts, etc.) can be completed and executed electronically</li>
<li>How in-home sales processes can be monitored more effectively</li>
<li>How <strong>3rd party &amp; native apps</strong> &#8211; job estimating and marketing can be incorporated</li>
<li>What a typical iPad deployment strategy might look like</li>
<li>Ideas on how to ‘share the investment’ of an iPad with your company’s sales team so everyone wins</li>
<li>Much More!</li>
</ul>
<p style="text-align: center;"><a href="http://www.screencast.com/t/g6oAGuweAH" rel="http://www.screencast.com/t/g6oAGuweAH" target="_blank"><img class="aligncenter size-full wp-image-74" title="View Recorded Webinar" src="http://www.marketsharp.com/blog/wp-content/uploads/2010/07/View-Rec-Webinar-Button.jpg" alt="" width="300" height="58" /></a><em>(don&#8217;t forget to turn up your speakers)</em></p>
<p><strong>ABOUT THE PRESENTER:</strong></p>
<p><strong><a href="http://www.marketsharp.com/blog/wp-content/uploads/2012/11/Rob-R-Image150.jpg"><img class="alignleft  wp-image-906" style="margin: 5px;" title="Rob-R---Image150" src="http://www.marketsharp.com/blog/wp-content/uploads/2012/11/Rob-R-Image150.jpg" alt="" width="91" height="150" /></a>Robert Ritsema, founder of iPitch Productions, LLC<br />
</strong></p>
<p>Robert Ritsema is a 20 year home improvement industry sales and marketing expert, entrepreneur &amp; consultant. Along the way, Robert has provided leadership for sales and marketing of both locally &amp; nationally recognized home improvement companies.</p>
<p>Robert is the founder and lead strategist for iPitch Productions, LLC— a strategic marketing firm that specializes in working with entrepreneurs to develop and deploy iPad/Tablet based sales and marketing programs. And, he’s the creator of “The iPitch” &#8211; a completely “Done For You” iPad based system designed to help successful companies develop “Interactive &amp; Engaging” sales and marketing presentations.</p>
<p>&nbsp;</p>
<p><strong>WEBINA</strong><strong>R SPONSORS:</strong></p>
<p><a href="http://www.forresidentialpros.com" rel="http://www.forresidentialpros.com" target="_blank"><img class="wp-image-822 alignleft" title="QR Logo New" src="http://www.marketsharp.com/blog/wp-content/uploads/2012/02/QR_Logo_2012-HR-NEW209.png" alt="" width="209" height="59" /></a></p>
<p><a href="http://www.exteriorcontractor.com/"><img class="size-full wp-image-203 alignright" title="Exterior Contractor logo" src="http://www.marketsharp.com/blog/wp-content/uploads/2010/08/ExteriorConlogo.png" alt="" width="234" height="67" /></a><a href="http://www.marketsharp.com/"><img class="aligncenter size-full wp-image-202" title="Marketsharp logo" src="http://www.marketsharp.com/blog/wp-content/uploads/2010/08/Marketsharplogo.png" alt="" width="234" height="67" /></a></p>
<h5 style="text-align: center;">Visit <a title="Business Growth Webinar Series" href="../../growthcoach" target="_blank">BUSINESS GROWTH SERIES</a> to learn about the next webinar.</h5>
]]></content:encoded>
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		<title>MarketSharp Sales Appointment Routing Feature</title>
		<link>http://www.marketsharp.com/blog/2012/10/30/marketsharp-quantumdigital-2/</link>
		<comments>http://www.marketsharp.com/blog/2012/10/30/marketsharp-quantumdigital-2/#comments</comments>
		<pubDate>Tue, 30 Oct 2012 09:11:42 +0000</pubDate>
		<dc:creator>Michelle</dc:creator>
				<category><![CDATA[Industry News]]></category>
		<category><![CDATA[MarketSharp Announcements]]></category>
		<category><![CDATA[Remodeling News]]></category>

		<guid isPermaLink="false">http://www.marketsharp.com/blog/?p=893</guid>
		<description><![CDATA[MarketSharp Announces A New Sales Routing Feature to Geographically Streamline Appointments to REDUCE Travel Time and Stress La Crosse, WI  (October 30, 2012) &#8211; MarketSharp, a web-based, contact tracking and business management solution for remodeling contractors and home service professionals, today announced incorporating the mapping technology from the guru&#8217;s at MapQuest, into the appointment scheduling [...]]]></description>
				<content:encoded><![CDATA[<h2><strong>MarketSharp Announces A New Sales Routing Feature to Geographically Streamline Appointments to REDUCE Travel Time and Stress</strong></h2>
<p><a href="http://www.marketsharp.com/blog/wp-content/uploads/2012/10/Sale-Appt-Routing-Icon250.jpg"><img class="alignright size-full wp-image-894" title="Sale-Appt-Routing-Icon250" src="http://www.marketsharp.com/blog/wp-content/uploads/2012/10/Sale-Appt-Routing-Icon250.jpg" alt="" width="250" height="168" /></a>La Crosse, WI  (October 30, 2012) &#8211; MarketSharp, a web-based, contact tracking and business management solution for remodeling contractors and home service professionals, today announced incorporating the mapping technology from the guru&#8217;s at <strong>MapQuest</strong>, into the appointment scheduling process.</p>
<p>MarketSharp users can increase sales, productivity and morale with MarketSharp&#8217;s new Sales Appointment Routing! By getting the most out of their sales team, they&#8217;ll eliminate costly turn over and reduce daily travel time with geographically friendly sales appointment routes. By structuring a sales team&#8217;s day to optimize time and energy, they&#8217;ll arrive at appointments refreshed and confident, ready to claim that sale!</p>
<p><strong>Make every minute count by mapping sales appointments to plot out driving distance and optimize travel time between appointments!</strong></p>
<p><a href="http://youtu.be/T4bNP3rRxGc" rel="http://youtu.be/T4bNP3rRxGc" target="_blank"><img class="wp-image-895 alignright" title="Sales Appointment Routing Video" src="http://www.marketsharp.com/blog/wp-content/uploads/2012/10/video-image2sales1.jpg" alt="" width="300" height="182" /></a>Sales appointment routing allows appointment setters to pinpoint all of upcoming sales appointments for a specific time period on a MAP in an effort to schedule new appointments within the closest proximity of each other. The sales appointment routing scheduler provides travel distances (in miles) and drive time (drive time is true actual drive time, accounting for any road construction, etc.) from one appointment to the next to make scheduling appointments more efficient.</p>
<p>It will pull data from both the Calendar and Contacts areas of MarketSharp so users can plan sales schedules more efficiently. Enabling your sales team to better plan, manage, and close more deals through the integration of contacts, locations, and calendars. With Sales Appointment Routing users will notice&#8230;</p>
<ul>
<li>A Happy and Productive Sales Team</li>
<li> Improved First Impressions with Appointment Promptness</li>
<li>Save Money on Gas/Mileage Rates</li>
<li>Reduced Sales Turn Over and Burnout</li>
<li>Decreased Overhead including Wear &amp; Tear on Vehicles</li>
<li>Increased Sales and Profitability</li>
</ul>
<p>&nbsp;</p>
<p><strong>Check out the Sales Appointment Routing Feature<br />
</strong></p>
<p>For current MarketSharp users wanting to check out the new functionality, the first step is to contact our friendly Account Team at 1-800-335-4254 ext. 1 to guide you every step of the way! For more information about MarketSharp software, call 1-800-335-4254 ext. 1.</p>
<p><span id="more-893"></span></p>
<hr />
<p><strong>About MarketSharp Software and Services</strong></p>
<p>At MarketSharp, innovative software with &#8216;remarkable’ customer support is our product, but empowering the remodeling and home service industry to reach new levels of success is our passion!</p>
<p>MarketSharp is a contact tracking and business management application that will <strong>lower lead costs, increase closing ratios, and improve overall office efficiency!</strong> MarketSharp empowers remodelers, contractors and home service pros with advanced functionality in lead generation and marketing; searching and filtering for instant data retrieval; lead, customer and job tracking; production and service management; and reporting and data analysis. Plus, the secure, permission-based anywhere web-based access makes it perfect for any mobile device.</p>
<p>MarketSharp Software has helped thousands of remodelers and home service professionals throughout America use software as an extremely powerful and effective sales, marketing and management tool. For more information, visit MarketSharp’s Web site at <a title="MarketSharp Software &amp; Services" href="http://www.MarketSharp.com" target="_blank">www.MarketSharp.com</a> or call 800-335-4254.</p>
]]></content:encoded>
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